Description

The 2026 FIFA World Cup™ is coming this June 2026. Thurston County businesses are invited to a webinar to prepare for the increased visitor traffic expected during the Olympia-Lacey Fan Zone and related regional activities surrounding this global event.

REGISTER Here for the Zoom Webinar

Hear directly from those organizing the Olympia-Lacey Fan Zone, collaborating with the Seattle FIFA World Cup Local Organizing Committee (SeattleFWC26), and other key strategic partners. Get an inside look at what’s taking place across our region and how Thurston County will be part of this once-in-a-generation, worldwide stage. Discover how your business can lean into the energy, visibility, and visitor momentum surrounding the 2026 FIFA World Cup™ and turn it into a meaningful opportunity. This session is designed for all Thurston County businesses, from Olympia and Lacey to Tumwater and beyond.